01
About
Big idea
Succinctly capturing
our Big Ideas in an easily
understandable and
shareable way possible.
Mission
To become the
African powerhouse
go-to-agency for all
things culture.
The term ‘fresh’ refers to something ‘not previously known or used / new or different’ while the AF abbreviation is an urban colloquial term used to emphasize highlight how ‘fresh / cool’ it is.
Welcome to Fresh AF, where innovation, creativity, and market expertise converge to deliver unparalleled marketing solutions and unforgettable experiential events tailored to culture. As one of the leading culture marketing specialist agencies, we are committed to helping brands conquer the intricate landscape of the South African market. With our fresh ideas, backed by the latest market research, we bring you nothing short of excellence in every campaign we craft.
02
Work
The South African culture market is a complex space for brands to understand and navigate, and we make it our mission to help you traverse this ever-changing universe.
Digital Agency Of The Year
(shortlist)
Overall Small Agency of the year
(shortlist)
03
Offer
With an unparalleled understanding of the South African culture market, we infuse our creative and advertising approach with tailored strategies.
Campaign Development
and Execution
We do the heavy-lifting for you – from conceptualising to production to execution giving you the freedom to focus on the over-all direction of the brand. Our creative solution, whilst out-of- this-world, is backed by freshest market data.
Content Strategy
and Development
We all know that content is king. Which is why it is central to what we do. We help brands craft, ideate and develop fully integrated content marketing strategies that solves business problems.
Influencer Sourcing
and management
Influencers are all the rage when it comes to youth marketing. We can help your brand vet, source and manage influencers that are relevant to your campaign and target audience.
